Disney's streaming platform Disney+ lost four million subscribers in the first quarter of 2023, after 2.4 million people exited in the last quarter of 2022.
Amid reports of unusually short waiting lines at Walt Disney World in Orlando, "The Resort announced steep Disney Resort hotel room discounts earlier in the year and is currently offering the lowest Disney Park ticket offer in recent memory," reports Inside the Magic.
The consumer pushback against Disney went public in March of last year when Disney and Gov. Ron DeSantis of Florida tangled over the state's proposed Parental Rights in Education Act.
Disney's films, TV shows, and other entertainment vehicles had increasingly embraced a woke and hypersexualized political agenda over the past couple of decades, yet it did not do the company much harm until Disney began engaging in direct political disputes with state governments.
The company's founder and chief creative officer, Gene Bicknell, describes the project as a high-quality, pro-American alternative to Disney.
It's entirely possible the enterprise will be a great big flop, but it is noteworthy that investors are willing to bet more than $2 billion that Americans want an alternative to Disney.
As with Disney and Fox News, making a dent in Amazon's dominance of retail sales is an extremely ambitious goal.
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